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Content Roundup – Conversion Rates, CTAs, and Site Speed

This post was originally published on this siteSpring is in the air! And that has nothing to do with what we’re talking about – but we’re excited about it anyways. You know what else we ...
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Content Roundup – Business Is Kind of Like Dating, Isn’t ...

This post was originally published on this siteIf I asked you who your customers are, what type of answer would you give me? Would you name specific people that you have built a relationship with ...
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Your Digital Marketing Checklist for Effective Call-to-Actions

This post was originally published on this site[The following is a guest post by our friends at Aumcore, a digital marketing agency out of New York City.] Congratulations! It seems that the amazing website you’ve ...
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The Scariest Video Marketing Trends of 2017 (and Beyond)

This post was originally published on this site2017 may be the year that many organizations fully embrace video content, or start a steady decline into the abyss. Sounds harsh, but video is out of control. ...
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The Most Important Aspects of a Great Explainer Video

This post was originally published on this siteQuality video is important for branding and image, but the most important aspects aren’t in the visuals. In this post, we’ll dig into a proper production process, the ...
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The Science Behind Why Video Content Works And Builds Trust

This post was originally published on this siteSunny Arora   |   Enhancing Business with Videos   |   Trust: The Most Essential Marketing Ingredient. One of the biggest challenges faced by marketers is to build trust among their ...
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Can High Quality Content Decrease Your Advertising Spend?

This post was originally published on this siteSunny Arora   |   Enhancing Business with Videos   |   I see 80% of the marketers around me spending heavily on their paid campaigns without focussing on the quality of ...
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Part 2: For Every ‘Live Action’ There Is An Equal ...

This post was originally published on this sitePart 2: For Every ‘Live Action’ There Is An Equal and Opposite ‘Animation’ Shankar Iyerh   |   Enhancing Business with Videos   |   Welcome to Part 2 of For every ‘Live ...
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Part 1: For Every ‘Live Action’ There is an Equal ...

This post was originally published on this sitePart 1: For Every ‘Live Action’ There is an Equal and Opposite ‘Animation’ Shankar Iyerh   |   Enhancing Business with Videos   |   Challenging the status quo is something that ...
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Part 2: For every ‘Live Action’ there is an Equal ...

This post was originally published on this sitePart 2: For every ‘Live Action’ there is an Equal and Opposite ‘Animation’ Shankar Iyerh   |   Enhancing Business with Videos   |   Welcome to Part 2 of For every ‘Live ...